管理学讲义第13章变革和创新管理Managing.pptVIP

Managing Change and Innovation Chapter13 L E A R N I N G O U T L I N E Follow this Learning Outline as you read and study this chapter. Forces for Change: Two Views of the Change Process Discuss the external and internal forces for change. Contrast the calm waters and white-water rapids metaphors of change. Explain Lewin’s three-step model of the change process. Managing Organizational Change Define organizational change. Contrast internal and external change agents. Explain how managers might change structure, technology, and people. L E A R N I N G O U T L I N E (cont’d) Follow this Learning Outline as you read and study this chapter. Managing Change Explain why people resist change and how resistance might be managed. Contemporary Issues in Managing Change Explain why changing organizational culture is so difficult and how managers can do it. Describe employee stress and how managers can help employees deal with stress. Discuss what it takes to make change happen successfully. L E A R N I N G O U T L I N E (cont’d) Follow this Learning Outline as you read and study this chapter. Stimulating Innovation Explain why innovation isn’t just creativity. Explain the systems view of innovation. Describe the structural, cultural, and human resource variables that are necessary for innovation. Explain what idea champions are and why they’re important to innovation. What Is Change? Organizational Change Any alterations in the people, structure, or technology of an organization Characteristics of Change Is constant yet varies in degree and direction Produces uncertainty yet is not completely unpredictable Creates both threats and opportunities Managing change is an integral partof every manager’s job. Forces for Change External Forces Marketplace Governmental laws and regulations Technology Labor market Economic changes Internal Forces Changes in organizational strategy Workforce changes New equipment Employee attitudes Change Process Viewpoints The Calm Waters Meta