企业宣传材料.pptxVIP

企业宣传材料的定义 ;公司简介的内容;1、成立的时间与综观性概括;2、实力证明的资料; 3、主打产品信息;4、研发与创新信息;Motorola has been a global leader in innovation in telecommunications. In China, Motorola has invested US ＄600 million in RD, building 17 RD centers and labs in Beijing, Tianjin, Shanghai, Nanjing,Chengdu and Hangzhou. The number of RD staff is about 3000 now. Motorola China RD Institute has now become one of the world-class RD base at Motorola. It has also evolved into the largest RD institute global companies have ever set up in China. ;5、社会公益活动记录;;从???体上看，公司介绍是说明书的一宗。属于商贸应用文文体；从语篇类型上看，它属于“信息+鼓动类”语篇，起着宣传介绍的功能。因此，它具有一下自己的语言特点： 1、简约为上，要言不烦 2、程式化 3、多使用主动语态 ;公司简介的翻译;; Today, six Johnson Johnson affiliations are operating in China, employing more than 3000 people and producing a wide range of consumer, pharmaceutical and medical products in our mission to promote the healthcare of Chinese people.;结构调整法;Today, with more than 40 years rich experience and successful operations on the five continents, Sodexho has grown to the largest multinational corporation in catering and facility management field around the world. As a global Fortune 500 company with more than 324,000 employees, Sodexho has established more than 24,000 contract operations in 76 countries by the end of 2005. ;Founded in 1886 in New Brunswick, New Jersey, in the United States, Johnson Johnson has locations in 57 countries around the world. It is the world’s most comprehensive and broadly based manufacturer of healthcare products and services for the consumer, pharmaceutical, and medical devices and diagnostics markets. More than 110,000 people work for the 200 operating companies of Johnson Johnson, and the company’s products are sold in more than 175 countries. In 2004, Johnson Johnson worldwide sales were $47.3 billion.; ;分句法; Maersk is one of the world’s largest container shipping lines devoted to providing quality shipping and transportation services to its customers worldwide.;;公司简介常用表达法;经营范围/主营业 Business scope/