如何提升crm价值.pptxVIP

Build Collaborative Relationships that Deliver Value;Competing for Scarce Customers;“Be distinct or be extinct” Tom Peters;“It’s incredibly arrogant for a company to believe it can deliver the same sort of product that its rivals do and actually do better for very long. That’s especially true today, when the flow of information and capital is incredibly fast.” Michael Porter Fast Company;;CRM is Not New…Or is It?;“CRM is 90% half mental”;Customers Define a Great Relationship;The New 4 Ps;CRMGuru Study: CRM Works!;Key Drivers of Success;Three-Year “Overnight” Success;Are You Listenin