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- 2020-08-20 发布于上海
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M4 Unit 1;children;music lovers;public-interest ad;1. What’s advertising?;2. Where can we find these ads?
3. Why do you like these ads?;TV advertising ;Bus advertising ;Internet advertising
;Newspaper advertising ;Outdoor advertising ;ads;;;;A commercial ad; Observe the four posters on Page 1 and try to divide the ads into two types.; Oxlin Airlines;Soft Shine Shampoo;Try to divide them into two types.;Look at the four ads in the textbook.
Try to answer these questions:
(G123 in charge of Pic 12
G234 in charge of Pic 34);This poster is a __________ad. It offers the airline ______(服务). It uses the slogan“ I love to fly with Oxlin Airlines” to _____ (吸引)people to take their flights.;This poster is trying to show us that the birds have nowhere else to build their_____because all the trees have been___ . It tells us that we should __________ from now on. ;The poster tells us that _________ is harmful to people. It is intended to _____ us about health and problems in society and calls on us to value our lives and say _____.;This poster is targeting
young people, especially
girls, because they (关注) their (外貌). It uses persuasive words “Shine that lasts for days” successfully to (劝说)young people to buy this shampoo.;A guessing game!;1.Just do it. ;5.Keeping moving... ;short ,simple, impressive, creative, interesting, persuasive, clever, moving, attractive ;;;;;;;;Protect Wushui River,
protect ourselves;;;Design a commercial ad: try to sell a kind of thing to us. (a book, a pen, an bottle of drink… )
2. Design a PSA about our school life. (to protect grass, to save water, to respect teachers…)
3. Design an ad to attract others to study in our Hutian Middle School.;;Preview the reading material.;Good staying with you!
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