浅析企业发展中存在的问题与对策分析 以“土巴兔”为例.pdfVIP

浅析企业发展中存在的问题与对策分析 ——以 “土巴兔”为例 摘 要 当前，随着互联网的迅猛发展，互联网用户对互联网内容需求的多 样化和内容要求的提升， 互联网内容服务商需要更加聚焦于内容品质 的提升，从而提升核心竞争力。在这种情况下着互联网的普及以及技术 的进步， 各种不同形式的网络应用不断涌现，互联网应用的领域不断 拓宽。土巴兔互联网装修是在 “互联网+”的背景下，借助互联网思维 和互联网工具，改造传统装修存在的问题，通过去中介化、去渠道化及 标准化，优化并整合装修产业链，颠覆传统装修的用户体验，让装修变 得简单、透明、精致，性价比更高 ！ 本文通过对互联网家装企业的现状以及土巴兔经营现状进行分析， 针对公司经营管理中存在的问题进行阐述，发现该公司在许多方面存在 着不足，比如说公司没有制定良好的企业操作流程规范、人力资源管理 体系不完善、缺乏系统的客户关系管理、员工职责分工不明确、部门之 间缺乏有效的沟通等问题。 关键词：互联网装修； 发展； 问题及成因； 建议及措施； Abstract At present, with the rapid development of Internet, Internet content and diverse requirements of users of Internet content needs promotion, Internet content providers need to be more focused on improving the quality of content, so as to enhance the core competitiveness. In this case the Internet popularization and the progress of technology, the network application of various forms of emerging Internet the application domain expands. Tuba rabbit decoration is in the Internet internet background, thinking of using the Internet and Internet tools, there is the transformation of traditional decoration problems, through the intermediary, to channels and standardization, optimization and integration of decoration industry chain, to subvert the traditional decoration of the user experience, so that the decoration becomes simple. Transparent, delicate, more cost-effective! This paper analyzing the Internet Jiezhuang enterprises present situation as well as the tuba rabbit operating status for the company Problems in the management of the company, found that there are many