浙东集团市场营销战略.docVIP

Y 953167 学校代码：10246 学 号：S03E025161 A 硕士学位论文 浙系集团市场營销成略 髙级管理人员工商管理 路伟 蒋青云教授 2005年11月1日 系 （所) 专 业 姓 名 指导教师 完成曰期 Abstract This dissertation discusses the consideration and course of ZheDong Group constructing marketing and sales strategy in the view of practical development. The dissertation analyzes the theatrical frame and practical operation of marketing and sales strategy, in the purpose of finding out available target and trace for ZheDong Groups getting through the existing developing bottleneck and further explosion. First of all, it objectively analyzes the condition and layouts the exist