大学生创新创业计划书-(养老院）.docxVIP

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大学生创新创业计划书-(养老院）.docx

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大学生创新创业计划书 -( 养老院创业计划书项目名称：幸福家园老年人服务中心团队成员项目方：中国矿业大学先驱者团队宗旨：为子女尽孝，帮老人养老理念：以信誉赢尊重，以服务质量为本目录第一部分摘要一、项目简单介 ······································ ····················2 二、市场目标概述······································· ····················2 三、项目优势及特点简介······································· ··············2 四、收入来源简析······································· ····················3 第二部分项目背景及可行性分析 1 第一章项目背景······································· ·····················3 第二章市场分析一、老年人养老状况国内外现状······································· ········3 二、目标市场的设定······································· ··················4 三、 SWOT 分析······································· ························4 四、市场初步分析······································· ····················5 五、市场管理分析······································· ····················5 第三章商业实施方案一、商业模式实施方案总体规划介绍 ······································ 2 5 二、营销策划······································· ························6 第三章竞争分析一、主要竞争对手······································· ····················6 第四章管理一、管理团队······································· ························7 二、管理组织······································· ························7 三管理制度······································· ·······················7 第五章财务分析一、筹资分析······································· ························8 3 二、财务分析······································· ························8 第六章总结一、· ·································· ···························8 二、· ································· ·····························8 三、······································ ························8 四、······································ ·························8 五、······································ ························8 六、······································ ·························8 大学生创业计划竞赛写作要求（仅供参考） 4