链家地产在中国(给老师).pptxVIP

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链家地产在中国 Homelink in China;2; Business ranges across such economic areas in North China, Northeast China, Eastern China and Southwest China, etc and is still expanding. Until 2012, Homelink owns more than 1000 regular chain stores, more than 26000 staff. Annual sales exceed RMB 110,000,000,000, the commission charges exceed RMB3,300,000,000. ;链家愿景 “行业的领导者”让不动产服务业走进殿堂;链家价值观 客户至上:我们知道链家的存在对有房地产需求的客户来讲,意味着我们是值得信赖和依靠的。 诚实可信:我们可以没有聪明的脑袋、漂亮的脸蛋、绚丽的背景,但我们诚实,我们让人信任。 团队作战:我们正是因为自认在竞争中很弱小才走到一起,只能彼此依靠、彼此关照才能强大。 拼搏进取:我们不掌控任何稀缺资源,唯有比别人更努力才能取得成功。 Homelink value Customer first: we understand the existence of Homelink means it worth trustworthy and relied on for those customers who have real estate demand. Honesty and credibility: we have no clever mind, beautiful face and powerful background, but we are honest and credible. Team work: We come together because we believe we are weak in competition. We will become powerful only if we depend on each other and look after each other. Struggle ahead: we do not control any scarce resources. We can only meet with success by making greater efforts than others.;数 字 看 链 家;链家地产未来发展 Future development of Homelink;存量房市场未来发展 Future development of housing inventory market 未来5-10年,全国存量房年佣金规模将达3000-4000亿,北京存量房年佣金规模将达200亿。2015年中国住房抵押贷款将超16万亿,潜购需求依然旺盛,20-49岁之间比重接近60%。 In the future 5 to 10 years, the annual commission scale of national housing inventory and Beijing housing inventory will respectively reach 300,000,000,000 to 400,000,000,000 and 20,000,000,000. In 2015, China’s housing mortgage loan will exceed 160 billion and the potential buyers are still in large amount with the percentage between 20 and 49 approaching 60%.;链家在一线单体城市的目标市场份额将超过50% Homelink’s target market share in the first-tier cities will exceed 50%.;链家年佣金额将从30亿增长到50亿,全国链家佣金额将超过100亿 ,年交易额将超过1700亿 The annual commission amount of Homelink will increase to 5 billion from 3 billion. The national commission amount and the annual trading amount of Homelink will respectively exceed

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