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Relative consumption and satisfaction;;Behavioral Economics Concepts;A fundamental idea of standard economics Higher income means greater consumption and therefore greater utility and satisfaction ;; B. Frey (U. Zurich), A. Stutzer, 2021, What can economists learn from happiness research? Journal of Economic Literature, 40, 402-435.;Daniel Kahneman (Princeton) and Alan B. Krueger (Princeton), 2022, Developments in the Measurement of Subjective Well-Being, Journal of Economic Perspectives, 20(1), 3-24.; A. Clark, P. Frijters, and M. Shield, 2022, Relative Income, Happiness, and Utility: An Ex