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2021 Global Automotive Consumer Study
Southeast Asia perspectives
April 2021
Brochure / report title goes here | Section title goes here
Contents
2021 Deloitte Global Automotive Consumer Study 3
Changes to mobility patterns as a result of COVID-19 4
Acceptance of new technologies 6
Vehicle financing 10
Virtual experiences 13
Contact us 15
02
2021 Global Automotive Consumer Study | Southeast Asia perspectives
2021 Deloitte Global Automotive
Consumer Study
For over a decade, Deloitte has been exploring automotive consumer behaviours and trends impacting a rapidly evolving global mobility
ecosystem. The Global Automotive Consumer Study informs Deloitte’s point of view on the evolution of mobility, smart cities, connectivity,
transportation, and other issues surrounding the movement of people and goods.
From September through October 2020, Deloitte surveyed more than 24,000 consumers in 23 geographies to explore opinions regarding
a variety of critical issues impacting the automotive sector, including the development of advanced technologies. The overall goal of
this annual study is to answer important questions that can help companies prioritise and better position their business strategies and
investments.
The study was fielded using an online panel methodology where consumers of driving age are invited to complete the questionnaire
(translated into local languages) via email.
Southeast Asia perspectives
Within the Southeast Asia region, six geographies – Indonesia (n=1,017), Malaysia (n=
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