营销你自己孙路弘讲座.pptVIP

营销你自己科特勒营销集团中国区高级营销顾问孙路弘How to sell yourself at a good price?1第一页，共十八页。 市场营销最基本的原始要素4PProduct: what is the product?Price: what is the price you ask for?Place: where are you going to sell? And how?Promotion: how will you promote the product?2第二页，共十八页。 Answer:Audi:The luxury car.Around RMB 350,000 to 550,000 per car.Through dealership around the country.TV commercial, print advertising, event, sponsor national event.Yourself as a graduates from well-known Uni at the premium level such as EMBA.You are the product, how to describe it? RMB 300,000 annually for 8 hours per day at 264 daysI am going