影响上海会展旅游发展的要素分析研究会展管理专业.docVIP

影响上海会展旅游进展的要素分析 摘 要 会展旅游的进展受到多种影响要素的综合作用，主要包括经济要素、区位要素、基础设施要素等硬条件，旅游资源要素、其他要素等软条件。本文接受文献分析法、现场调查法和实地考察法等多种方法猎取信息资源，对会展旅游的概念、特点以及影响因素和进展对策做了具体的探讨，期望能够对会展旅游的进展起到肯定的借鉴作用。 关键词：会展旅游，影响要素，上海市 An Analysis of the Factors Affecting the Development of MICE Tourism in Shanghai Abstract The development of MICE tourism is affected by many factors, including hard conditions such as economic factors, location factors, infrastructure factors, soft conditions such as tourism resources and other factors. In this paper, literature analysis, on-site investigation and on-site investigation are used to obtain information resources. The concept, characteristics, influencing factors and development strategies of MICE tourism are discussed in detail. It is hoped that they can play a reference role in the development of MICE tourism. Key words: Convention and Exhibition Tourism, Influencing Elements, Shanghai 影响上海会展旅游进展的要素分析 目 录 28224 一、绪论 1 21581 （一）写作背景 1 2441 （二）争辩意义与目的 1 19350 （三）争辩范围、重点与难点 1 22624 （四）国内外争辩现状 1 （五）争辩方法 2 10934 二、会展旅游概述及上海会展旅游影响要素和案例分析 3 （一）会展旅游概述 3 26274 （二）经济要素 3 8676 （三）基础设施要素 4 8442 （四）区位要素 4 （五）旅游资源要素 4 （六）其他要素 5 （七）案例分析——以上海世博会为例 5 22358 三、上海会展旅游进展面临的挑战 8 1757 （一）会展旅游行业及相关制度不健全 8 30761 （二）会展旅游专业人才缺乏，没有形成专业化的分工体系 8 32145 （三）盲目追求进展 8 四、上海会展旅游进展措施 10 设立全国性会展旅游管理机构，完善相关制度 10 加快培育会展旅游专业人才 10 加强宏观政策管理和长期进展规划 11 5798 结论 12 28653 参考文献 13 21809 谢辞 An Analysis of the Factors Affecting the Development of MICE Tourism in Shanghai Contents 28224 1.Introduction 1 21581 1.1 Writing background 1 1.2 The research significance and purpose 2441 1 1.3 The research scope, focus and difficulty 19350 1 1.4 Research status at home and abroad 1 1.5Research methods 22624 2 10934 2.Summary of MICE Tourism and Analysis of Its Influencing Elements: A Case Study of Shanghai 3 2.1Summary of Exhibition Tourism 3 26274 2.2 Economic factors 3 8676 2.3 Infrastructure factors 4 8442 2.4 Location factor 4 2.5 Tourism resource factors 4 2.6 Other factors 5 2.7C