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商务英语写作课件;Could you name some kinds of Questionnaire?;But how can we learn about the customer’s needs?;Surveys and interview;;Tell some ways of questionnaire问卷调查方法?;Activity 2;Activity 3 ;Activity 5;Basic Structure of a Telephone Survey;Content
Respondent’s personal data
1) Name
2) Address
3) Phone number of the respondent
Validate data
1) Interviewer’s name, date, time
2) Validator’s name, date of signing
;Key words of Part 2;dealer 经销商
dealership 汽车专卖店
purchase = buy n.购买
probe V. 探索
Probe for specific reasons
探究具体的原因
make n. = brand 品牌
Model series 系列
rate 评分;Activity 6;Grammar P157表达请求和允许;Activity 7;1.Would /Could you call the doctor?;Activity 9; h) probe for / ask for / search for / investigate
i) make / brand
j) series
k) Make / Brand
l) Series
m) rate / rank / evaluate / grade
n) rate / rank / evaluate / grade
o) rating / ranking
3. a) Address / Add.
b) Telephone No.
4. Interviewer’s name;Activity 10 ; Probe for specified reasons.
2a. How would you rate the service of the dealership where you bought your car?
2b. Why did you give the dealer’s service this rating?
3. (2) Address / Add.
(3) Tel / Telephone
4. (1) Interviewer’s name
(2) Time finished / Time used ;Activity 11 ;1a. When it comes time to replace your Hedy P4-588 with another PC, how likely will it be with another Hedy product? Would you say: (Read choices aloud and check one box).
Definitely
Very likely (Ask 1a, then skip to 2a.)
Somewhat likely
Not very likely
(Skip to 1c.)
Definitely not
;1b. Would you use the same dealer from
whom you purchased your present
computer?
Yes [ ] No [ ]
1c. What are the most important reasons
why you are unlikely to purchase
another Hedy?
(Probe for specific reasons.)
__________________________________
1d. What make and model series do you
think you wou
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