跨文化交际导论(英文版)(第二版)-chapter-8-Culture-and-Business-E.pptxVIP

Chapter 8Culture and Business Etiquette Chapter 8:Culture and Business Etiquette Learning ObjectivesUnderstand the importance of appropriate etiquette in intercultural communication.Identify cultural differences in initiating contacts, such as greetings, naming systems, card exchange, conversations topics, gestures and public manners, as well as gift giving etiquette.Understand how cultural differences in social entertainment may affect intercultural communication in terms of dining and drinking practices, seating arrangement as well as tipping. Section1 Movie: Outsourced 《世界是平的》Tasks:1、The cross-cultural barriers that Todd Anderson has met when doing business in a small town of India 2、The strategies to tackle cross-cultural problems3、The different family relationships in American culture and Indian culture.4、The different values on love and marriage between American culture and Indian culture Selected Scene—First Visit to Aunt Ji’s GuesthouseTask: Try to point out the cultural clashes in the selected scene and explain why they make Todd and Puro uncomfortable. Section 2: TextThe Basis of Business EtiquetteCreating a Powerful First ImpressionBusiness SchedulingSocial EntertainingGift-giving EtiquetteDigital Etiquette 2-1The basis of business etiquetteWhat is etiquette?-Etiquette is a set of practices and forms which are followed in a wide variety of situations. Carl A. Nelson ‘s eight common protocol elements or categories namestimeRank and titlebehaviorCommunications Gift givingFoodDrink 2 Creating a Powerful First ImpressionFirst impressions are made only once but are remembered forever. 2-1.Introducing Yourself and OthersRules :The first is to show respect for the most important person in the setting by mentioning that person’s name first.The second is to try to include a brief comment about each person being introduced so that they have some basic knowledge of each other. 2-1.Introducing Yourself and OthersIntroducing yourself[ex