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STATEOF
JOURNALISM
2024
Executivesummary
•FundingandTrust:Aboutone-thirdofjournalistsexpressconcernsaboutlackoffundingandtrust
injournalism,consistentwithlastyear’sfindings.
•EmploymentTrends:Morethanone-thirdreportlayoffsorbuyouts,with30%turningtoLinkedIn
forjobopportunities.Overhalfpreferahybridworkarrangement,yetmanyfindthemselves
workingintheofficemorethandesired.
•WorkHoursandCompensation:Asignificant64%workover40hoursweekly,with79%
workingafterhours.Yet,only46%earnmorethan$70kperyear,indicatingagapbetween
workloadandcompensation.
•ContentProduction:Nearlyaquarterproduce11ormorestoriesweekly,andaboutoneinfour
primarilypublishinlegacymedia,despitethedigitalshift.
•AIandSocialMedia:28%currentlyusegenerativeAI,with20%planningtoexploreitsuses,
mainlyforbehind-the-scenestasks.Socialmediaiscrucial,with70%valuingitforpromotion.
•RelationswithPR:Despite46%ofjournalistsreceivingover6pitchesdaily,49%seldomor
neverrespond,mainlyduetorelevanceissues.Still,70%acknowledgePRprofessionalsasatleast
moderatelyimportanttotheirsuccess.
2024Partners
Howjournalistswork
HOWJOURNALISTSWORKWhatissuesfacingjournalistsaremostconcerningtoyou?
(chooseyourtopthree)
LackoffundingNoneofAffiliate
theabove
topsthelist1%PoliticizationmarketingPay-for-play
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