2023年海外手游市场洞察报告-Sensor+Tower-37正式版.doc

2023

SensorTower/

202220236AppStoreGooglePlay

2

?2023SensorTowerInc.-AllRightsReserved

?录

/

WhiteoutSurvival

3

?2023SensorTowerInc.-AllRightsReserved

4

?2023SensorTowerInc.-AllRightsReserved

600

预测下载量

202034%540

20212022

2023265

2022

400

200

SensorTowerAppStoreGooglePlay

GooglePlay

201920232023融

:SensorTower

5

?2023SensorTowerInc.-AllRightsReserved

800

预测收?

202028%645

202110%710

2023309

30%

600

400

200

SensorTowerAppStoreGooglePlayIAP

()

201920232023融

:SensorTower

0

6

?2023SensorTowerInc.-AllRightsReserved

150

180

Top

202122%

1642022

1502023

75

24%

120

50%

30

60

SensorTowerAppStoreGooglePlayIAP

()

20192023300

:SensorTower

0

H

7

?2023SensorTowerInc.-AllRightsReserved

2023H

2023

180

57%

2023

21%

美国

8%

其他

15%

欧州

21%

东南亚

4%

中国台港澳

6%

韩国

8%

其他

9%

美国

35%

拉美东南亚

21%16%

欧州

16%

SensorTowerAppStoreGooglePlay

GooglePlay

SensorTowerAppStoreGooglePlayIAP

()

2023

:SensorTower

印度

18%

?本

22%

8

?2023SensorTowerInc.-AllRightsReserved

2023H

SubwaySurfersStumbleGuys创

CandyCrushSaga创

2023

26%18%

SensorTowerAppStoreGooglePlay

GooglePlay

2023

:SensorTower

9

?2023SensorTowerInc.-AllRightsReserved

RPG

2023H

创RPG

ClashofClans创

2023RPG

25%17%

SensorTowerAppStoreGooglePlayIAP

()

2023

:SensorTower

10

?2023SensorTowerInc.-AllRightsReserved

11

?2023SensorTowerInc.-AllRightsReserved

2023RPG

75

80

-%

2022H-H

HH

2023RPG

752022

50凭

RPG

60

40

-%

+%

+%

SensorTowerAppStoreGooglePlayIAP

():SensorTower

20

0

+%

-%

+%

-%+%

-%

RPG

12

?2023SensorTowerInc.-AllRightsReserved

600

1

SensorTower2022720236

17300

RPG12008.5%RPG197109

33RPG201

1RPG

16%

1劲

SensorTowerApp