用新一代人工智能重塑企业运营.docx

Howreinvention-ready

companiesaredrivinggrowthandrelevancewithgenAI

ReinventingEnterpriseOperations

Authors

ArundhatiChakraborty

GroupChiefExecutive,AccentureOperations

YusufTayob

GlobalCommunications,MediaTechnology

IndustryPracticesChair

BhavanaRao

ChiefGrowthStrategyOfficer,Accenture

Operations

Preface

“We’reinaperiodofprofoundchange.”Theseare

openingwordsfromour2023reportonhowintelligentoperationsareabsolutelykeytoareinventionstrategythatsetsanewperformancefrontier.

What’schangedsincethen?ThenowmeasurableimpactofgenerativeAI—foreverybusiness,in

everyindustry.

Tothriveintoday’slandscape,organizationsmust

undergotransformativechange,withgenAIplayinga

pivotalrole.AndagenAI-poweredjourneytoIntelligentOperationsisabsolutelyessentialtocreatingvalue

fromthesetransformations.

IntelligentOperationsrepresentthepinnacleof

operationsmaturity,anchoredbyadigitalcoredesignedforperpetualadaptability.Apurpose-builtdigitalcore

enablesorganizationstomeettheirevolvingneedswhileseamlesslyintegratingthelatestemergingtechnologies.

Throughourextensiveexperienceindriving$39billioninPLimpactforover2,000clients,wehaveidentifiedthatacomprehensiveoperationsstrategyincluding

Talent,AssetsPlatforms,andMethodsProcessesiscrucial.Andournewresearchunderscoresthatwhile

manycompanieshaveacceleratedtheirshifttomoresophisticatedoperations,onlythetopperformersareeffectivelyleveraginggenerativeAItodrivesignificantvalue.Thesefrontrunnersarereinvention-ready,

movingfasterbyleveragingtheirdigitalcoretoputhyper-automationandAItoworkandamplifytheirimpactacrossthebusiness.

Weanticipatethatcompanieswilltakeonevenmoremeaningfulreinventionstocultivatesustainable,

mature,IntelligentOperationswiththesupportofgenAI—andachieveremarkablegainsingrowth,productivity