全球商务_四川大学中国大学mooc章节课后测试答案期末考试题库2024年.docxVIP

全球商务_四川大学中国大学mooc章节课后测试答案期末考试题库2024年

________________istheabilityofcompaniestouseflexiblemanufacturingtechnologytoachieveproductcustomizationatlowcost.

答案:MassCustomization

Organizationalstructurereferstothethree-partstructureofanorganization,includingits_________________.

答案:theestablishmentofintegratingmechanismstocoordinatetheactivitiesofallsubunits_formaldivisionintosubunits_locationofdecision-makingresponsibilities

Organizationarchitectureisthetotalityofafirm’sorganization,including_____________________.

答案:processes_controlsystemsandincentives_organizationalcultureandpeople_formalorganizationalstructure

TurnkeyProjectisaprojectinwhichafirmagreestosetupanoperatingplantforaforeignclientandhandoverthe“_________________”whentheplantisfullyoperational.

答案:key

Experiencecurvereferstosystematicreductionsin_________________thathavebeenobservedtooccuroverthelifeofaproduct.

答案:productioncosts

Thetechnologicalchangetopushthedevelopmentofglobalizationliesin_________________.

答案:theInternetandWorldWideWeb_transportationtechnology_microprocessorsandtelecommunications

Themacrofactorswhichunderliethetrendtowardgreaterglobalizationare_________________.

答案:technologicalchange_decliningtradeandinvestmentbarriers

_________________isanaggressivepricingdesignedtoincreasevolumeandhelpthefirmrealizeexperiencecurveeconomies.

答案:ExperienceCurvePricing

Theglobalizationdebateliesinthefollowingaspects:_________________.

答案:theworld’spoor_jobsandincome_laborpoliciesandtheenvironment_nationalsovereignty

Overthepasthalfcentury,anumberofimportantglobalinstitutionshavebeencreatedtohelpmanage,regulate,andpolicedtheglobalmarketplace,including_________________.

答案:UN_IMF_GATT_WTO

_________________aimsatgivingacompanyacompetitiveadvantageoveritsrivals.

答案:StrategicPricing

_________________