2014年12月大学英语四级考试真题（一）.docxVIP

2014年12月大学英语四级考试真题（一）

听力理解

短对话

1.M:IcantbelieveSarahisleavingusnextweek.Shesbeensuchagreatteam-member.

W:Well,shesgotabetteroffer.Shellbeworkingasamarketingmanagerinabigcompany.

Q:WhatdowelearnaboutSarah?

A.Shewillleavetheteam.

B.Shewillstartherownbusiness.

C.Shewillbepromotedtomanager.

D.Shewillbecomeacustomerofthecompany.

答案：A。男士提到Sarah下周要离开他们，女士进一步说明她得到了更好的工作机会，要去大公司做市场经理，所以可知她将离开团队。

2.M:Imthinkingoftakingafewdaysoffnextmonth.

W:Goahead.Wevefinishedthisproject.Youdeserveabreak.

Q:Whatdoesthewomanmean?

A.Themanshouldtakeafewdaysoff.

B.Themanshouldnottakeabreaknow.

C.Themanshouldfinishtheprojectfirst.

D.Themanshouldfindanewproject.

答案：A。男士说想下个月休几天假，女士说“Goahead”并表示他们完成了项目，男士应休息一下，即同意男士休假。

长对话

ConversationOne

M:Hello,Jane.Imcallingaboutthenewmarketingcampaignforourproduct.

W:Oh,yes.Ivebeenlookingintothat.Whatsyouridea?

M:Ithinkweshouldfocusonsocialmedia.AlotofourtargetcustomersareactiveonplatformslikeFacebookandInstagram.

W:Thatsagoodpoint.Butwealsoneedtoconsidertraditionaladvertisingmethods.Newspapersandmagazinesstillhaveawidereadership.

M:True.Maybewecandoacombination.Usesocialmediaforquickupdatesandinteraction,andnewspapersandmagazinesformorein-depthfeatures.

W:Soundsgreat.Howaboutthebudget?

M:Ivecalculatedthatwecanallocateabout60%ofthebudgettosocialmediaand40%totraditionalmedia.

W:Alright.Letsstartplanningthedetailsthen.

3.Whatarethetwospeakersmainlytalkingabout?

A.Anewproductlaunch.

B.Amarketingcampaign.

C.Asocialmediaplatform.

D.Atraditionaladvertisingmethod.

答案：B。对话开头男士就提到是关于产品新的营销活动打电话，后续围绕营销活动的渠道和预算等展开讨论。

4.Whatdoesthemansuggestforthemarketingcampaign?

A.Focusonlyonsocialmedia.

B.Focusonlyontraditionalmedia.

C.Combinesocialmediaandtraditionalmedia.

D.Ignorebothsoc