建筑材料供应商如何驾驭不断变化的市场 Construction and Building Materials Study.docxVIP

2025ConstructionandBuildingMaterialsSurvey

HowBuildingMaterialSuppliersCanNavigateaChangingMarket

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Agenda

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KeyInsightsAppendix

3Simon-Kucher|ConstructionandBuildingMaterialsSurvey|2025

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01ExecutiveSummary

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Industrytrends:

HowBuildingMaterialSuppliersCanNavigateaChangingMarket

Marginpressurepersistsdespiterevenuegrowth

Buildersandcontractorsfacetightermarginsandlimitedabilitytopassoncostincreases—supplierswhoprovidevalue-engineeredsolutions,cost-efficientalternatives,andmaterialsthatreduce

installationtimecanpositionthemselvesasindispensablepartners.

Priceincreasesrequireasegmentedapproach

Generalcontractorsandremodelersareexpectedtopasscoststhroughmoreeasilythanresidentialbuilders.Suppliersmustprovidevalue-engineeredsolutionsmaintainadelicatebalancebetween

maintainingmarketshareanddefendingmargin.

Homesizesareshrinking

A6%reductioninaveragehomesizereflectsashifttowardefficiencyoverexcess.Suppliersthatcanofferspace-efficientsolutionsandinnovativematerialstomaximizefunctionalityinsmallerhomeswillalignwithbuilderneedsinthisevolvinglandscape.

Sustainabilityisstillvalued

Buildersstillvaluesustainableoptions.Manufacturersandsupplierswhoofferhigh-quality,sustainable,andenergy-efficientmaterialsatcompetitivepricepointswillhaveasignificantopportunityto

differentiatethemselvesinthemarket.

Digitalpurchasingisgainingtraction

By2030,buildersandcontractorsexpecttosourcenearly50%ofmaterialsonline.Whiledigital

adoptionisincreasing,suppliersmustovercomeconcernsaroundordercomplexity,availability,andservicetogaintraction.

Loyaltyremainsstrong,butserviceandreliabilitymatter

93%ofbuildersandcontractorsstaywithpreferredsuppliers,butpricevolatility,leadtimes,and

customerservicegapsthreatenre