商业伦理理论评估与当代发展.pdfVIP

Topic2–Overview

EvaluatingBusinessEthics:NormativeEthicalTheories

Topic’sLearningObjectives:

•Locatetheroleofethicaltheory

•Providecriticaloverviewoftraditionalethicaltheories

•Explorecontemporaryethicaltheories

Introduction

Inoureverydaylives,weconstantlycomeupagainstsituationswherevaluesarein

conflictandwehavetomakeachoiceofwhatisrightorwrong.Forinstance,haveyou

everliedtoprotectafriend?Haveyoueverdroveoverthespeedlimittoavoidbeinglate

foradateoratwork?Inabusinesscontext,however,situationsbecomeconsiderably

complex.

2–概述

评估商业道德：规范理论

的学习目标：

•找到理论的作用

•对传统理论进行性概述

•探索当代理论

介绍

在我们的日常生活中，我们经常遇到价值观的情况，须做出正确或错误的

择。例如，您是否曾经为了保护朋友而撒过谎？您是否曾经为了避免或工作而

超速行驶？然而，在商业环境中，情况变得相当复杂。

th

Forexample,anarticlepublishedinGuardianNewspaperonthe25June,2012,

emphasizedtheimportantroleofcorporationinsupportingthewellbeingofcommunities

(http://www.guardian.co.uk/sustainable-business/making-market-force-for-good-social-

responsibility?INTCMP=SRCH,25/06/2012).Morespecifically,„arecentroundtable

debate,hostedbytheGuardian,exploredhowfarcompaniesgobeyondtraditional

philanthropy,andlookedspecificallyatwaystofactorsocialresponsibilityintocorporate

strategy.Forexample,whiletheGuidelinesforMultinationalEnterprises,whichwere

drawnupbytheOrganisationforEconomicCo-operationandDevelopment(OECD),

providevoluntaryrecommendationsforbusinessestocomplywithwhereverthey

operate,the