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- 2025-11-06 发布于安徽
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DigitalBrandManagementServices
March,2003
1
Whatisthevalueofabrand?2
BrandsarecriticalassetstoacompanyBrandValueinBillionsCoca-Cola 70Microsoft 64IBM 51Disney 29McDonalds 25Ford 20Apple 5Amazon 3Brandsinmanycasescanrepresentonaverage35%ofacompany’smarketcapitalization50%+OfMkt.CapIsyourDigitalBrandProtected?3
DoestheGovernmentCare?4
Growingcomplexityofdomainnameregistrationsdrivescustomertowardsoutsourcedservicesx192RegistriesRestricted
106countriesUnrestricted
86countries3Commercial
.com,.net,.org4Res
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