英语会展实务试题及答案.docVIP

英语会展实务试题及答案

一、单项选择题（总共10题，每题2分）

1.WhichofthefollowingisNOTatypicalroleofatradeshoworganizer?

A.Planningandcoordinatingtheevent

B.Marketingtheexhibitiontopotentialattendees

C.Providing展位spaceforexhibitors

D.Managingthedailyoperationsoftheexhibition

答案：D

2.Whatistheprimarypurposeofapre-showmarketingcampaign?

A.Toincreasethenumberofexhibitors

B.Togenerateinterestamongpotentialattendees

C.Tomaximizethenumberofonlineregistrations

D.Toprovidedetailedinformationaboutthevenue

答案：B

3.Whichofthefollowingisacommonmethodusedtomeasurethesuccessofatradeshow?

A.Numberofexhibitors

B.Numberofattendees

C.NetPromoterScore(NPS)

D.Alloftheabove

答案：D

4.Whatisthetermforaspacethatanexhibitorrentstodisplaytheirproductsorservicesatatradeshow?

A.Booth

B.Stall

C.展位

D.Alloftheabove

答案：D

5.Whichofthefollowingisakeyfactorindeterminingthelayoutofatradeshowfloor?

A.Thenumberofexhibitors

B.Thetypeofproductsbeingdisplayed

C.Theexpectednumberofattendees

D.Alloftheabove

答案：D

6.Whatisthepurposeofapost-showevaluation?

A.Togatherfeedbackfromattendees

B.Toanalyzethefinancialperformanceoftheevent

C.Toidentifyareasforimprovementinfutureevents

D.Alloftheabove

答案：D

7.Whichofthefollowingisacommontoolusedforpromotingatradeshowonline?

A.Socialmedia

B.Emailmarketing

C.Printadvertisements

D.Alloftheabove

答案：D

8.Whatisthetermforapersonwhoisresponsiblefortheoverallmanagementofatradeshow?

A.Eventmanager

B.Exhibitor

C.Attendee

D.Speaker

答案：A

9.Whichofthefollowingisatypicalactivityduringatradeshow?

A.Productdemonstrations

B.Networkingsessions

C.Keynotespeeches

D.Alloftheabove

答案：D

10.Whatisthepurposeofatradeshowdirectory?

A.Toprovideinformationaboutexhibitors

B.Tohelpattendeesfindspecificcompanies

C.Tolistalltheeventshappeninga