电子商务英语第二版课件_电子商务英语15.pptVIP

E-commerceintheFuture

Abstract:Thisarticlediscussesthee-commerceinthefuture.Itanalyzesthee-commerceprofessionalemploymentmarketdevelopmentandtheproblemsfacingChinase-commerce.Keywords:e-commercefuture;employmentmarket;e-commerceproblems

NewWordsalarminga.惊人的immunea.免除的；免疫的；deceptionn.骗局complacencyn.自满viscosityn.粘性commodityn.商品；货物hyperactivityn.活动过度interoperablea.可互相操作的fractionala.部分的；局部的

SkillTrainingSevenTipstoMakeSuccessfulBusinessPresentationThepointofapresentationistoconvincedecision-makerstomakeapubliccommitmenttowhateveryoureselling.Hereshow:1.MakeitvividRatherthanabstractconcepts(reducescosts,increasesproductivity)useconcrete,real-lifeexamplesthatcarryemotionalheftwiththeaudience(savedABC$1million,preventedXYZfromgoingbankrupt.)

2.PutyourheartintoitIfyoudontreallybelieveinyourself,yourfirm,anditsofferings,youllpersuadenobody.Anditsnotenoughtosimplybelieve...itmustbeobvioustotheaudiencethatyoureatruebeliever.3.TellastoryHumansusestoriestoordereventssothattheymakesensetotheirdailylives.Yourpresentationshouldhaveaherowhoovercomesobstaclestoachieveagoal.BTW,theheromustbethecustomer,notyou.

4.PersonalizeyourexamplesApresentationshouldcauseanemotionalshiftfrombeingundecidedtobeingcertain.Thisisonlypossibleifyourpresentationisrelevanttoyouraudiencesworkandlifeexperiences.5.MakeitapuzzleIftheressomemysterytoyourpresentation,youraudiencewillgetinvolvedsolvingit.Sodontrevealeverythingupfront,especiallywhenyouretellingastory.Letthestoryevolveintoameaningfulending.

6.UsetellingmetaphorsDrawingparallelswiththefamiliarhelpstheaudiencegraspcomplexideas.Example:Photolithographybecomesproblematicat180nm.Or,inotherwords,Itsliketryingtodrawablueprintwithahunkofchalk.7.ForcethemtothinkTruedecis