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- 约1.22万字
- 约 14页
- 2026-05-12 发布于北京
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MORNINGCONSULT
TheGLP-1consunmer
ThemostcomprehensiveanalysisofGLP-1userstodate,basedon58,008surveys.
2
Executivesummary
GLpmm1medicationshavemovedfromnichediabetestreatmentstomainstream
culturalphenomena.Thisreportanswerstwocorequestions:whoareGLP-1users,andwhatdotheirbehaviorsandpreferencesmeanforbrands?
Thebrand-considerationdata,covering3,081brands,revealsthatGLP-1usersshowhigherpurchasingconsiderationfor99.9%ofallbrandsmeasured,withanaverageupliftof+12.9percentagepoints.Theaudienceprofiledata,basedon58,008u.s.
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