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- 2026-06-05 发布于江苏
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Ch1-1Chapter1
TheNatureofStrategicManagementStrategicManagement:
ConceptsCases11thEditionFredDavid
第1页
Ch1-2OriginofstrategyAstrongmilitaryheritageunderliesthestudyofstrategicmanagementAkeyaimofbothbusinessandmilitarystrategyistogain“petitiveadvantage”Businessstrategyisbasedonassumptionofpetitionwhereasmilitarystrategyisbasedonanassumptionofconflict第2页
Ch1-3InputsProcess(TransformationActivities)OutputsProductsservicesFinancialresultsInformationHumanresults(Asystem)ExternalEnvironmentInternalEnvironment
Corporate
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