2.1NMN跨境电商:跨境玩家的政策红利期与品牌切入中国市场的合规新局_译文_202606092110.docxVIP

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2.1NMN跨境电商:跨境玩家的政策红利期与品牌切入中国市场的合规新局_译文_202606092110.docx

NMNCross-borderE-commerce:ThePolicyDividendPeriodforCross-borderPlayersandtheNewComplianceLandscapeforBrandEntryintotheChinaMarket

1.Fromthegrayzonetothewhitelist:ApivotalsteptowardNMNregulatorycompliance

β-Nicotinamidemononucleotide(NMN)hassparkedsignificantcontroversyinChinaduetoitspopulartitlesastheanti-agingmiracledrugoranti-ageingmedication.Foralongtime,theStateAdministrationforMarketRegulationofChinahasneverapprovedNMNasaningredientforfoodorhealthsupplementsfordomesticproductionandsale.In2021,theadm

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