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2026年年终购物解码 Year-End Shopping Decoded 2026Q4.pptx

2026年年终购物解码 Year-End Shopping Decoded 2026Q4.pptx

    Year-EndShopping

    Decoded

    GLOBALQ42026

    Thelessons

    shapingthe

    season

    ahead

    BlackFridayandCyber6nolongerfollowasingle,

    predictableplaybook.ShoppersaremovingthroughQ4

    inmorecomplexways—respondingtopromotions,

    shiftingbetweenchannels,discoveringbrandsacross

    retailers,andsh

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