2026年商业英语考试试题及答案.docVIP

2026年商业英语考试试题及答案

2026年商业英语考试试题

一、填空题（每题2分，共20分）

1.Theprimarygoalofmarketingisto_______.

2.Acompanysmissionstatementshouldclearlydefineits_______.

3.Infinancialaccounting,thebalancesheetprovidesasnapshotofacompanys_______ataspecificpointintime.

4.Theprocessofanalyzingandinterpretingdatatomakeinformedbusinessdecisionsisknownas_______.

5.ASWOTanalysishelpsacompanyidentifyits_______.

6.Thetermbrandequityreferstothevalueabrandaddstoaproductorservicebeyondits_______.

7.Inhumanresourcemanagement,thetermemployeee