罗马尼亚以发展乡村旅游作为城乡发展战略：是不是一个扩大内需的机会？外文翻译.docVIP

外文翻译 RURAL DEVELOPMENT STRATEGIES THROUGH RURAL TOURISM ACTIVITIES IN ROMANIA：CHANCE FOR AN INTERNAL DEMAND? Material Source: International Review on Public and Non Profit Marketing,vol.2,no1(June2005),pp.85-95. Author: Alexandru Naghiu José Luis Vázquez ABSTRACT: Rural tourism related activities have been widely regarded as key-tools for rural development, specially in those countries –as Romania and all East European countries–where rural space and production is still a major part of whole economic structure, trying by this way to revitalize declining areas and ensure them possibilities of achieving a sustainable future. At this purpose, rural tourism must be considered like a complex plurality of multi-faced activities, contributing both to growth of other activities in rural areas and to improvement of life quality for local inhabitants, all this as part of an effective rural development integrated system. Due to necessary attraction of foreign currency in order to contribute in solving structural troubles of national economies in these countries, design of quite a lot of rural tourism activities on there has usually focused on international demand. However, and even when this could be perfectly right at a first stage, evidence for other countries shows that long-time maintenance of such activities requires of the existence of a –perhaps not so attractive, but indispensable– internal market. In this paper, we give first descriptive evidence about existence and characteristics of this domestic –and mostly unexpected– market for rural tourism activities in Romania. Key Words: Rural tourism; rural development; economic integrated systems; internal markets. INTRODUCTION: Increasing globalization levels at economy and markets, supported by advances in telecommunication technologies, have significantly modified the environment for agents and organizations performance –public and private–, decreasing importance of previously existing pol