台湾大三年级商学院学生的创业态度影响因素外文翻译.docVIP

外文翻译 原文 FACTORS INFLUENCING THE ENTREPRENEURIAL ATTITUdE OF TAIWANESE TERTIARY-LEVEL BUSINESS STUdENTS Material Source: social behavior and personality, 2010, 38 (1), master thesis Author: Malcolm.Sterling；Noel.Cotton. A model of attitude toward entrepreneurship and the factors influencing this were tested with students in the business department at technological colleges and universities in Taiwan. Personality traits were adopted as the independent variable, environmental cognition as the intervening variable, and attitude toward entrepreneurship as the dependent variable. Survey questionnaires (1,085) were distributed to students of which 881 were returned, and 792 of these were valid. The responses were analyzed using stepwise regression and LISREL. Results indicated that student attitude toward entrepreneurship was affected by environmental cognition and personality traits, which indirectly affected attitude toward entrepreneurship. Keywords: attitude toward entrepreneurship, cognition of environment, personality traits. Entrepreneurship as an element of social change is in part evolutionary, and also part revolutionary, so that it is partly beneficial and partly detrimental to the well-being of society (Snyder, 2008). The younger generation of the 21st century is becoming the most entrepreneurial since the Industrial Revolution. An estimated 5.6 million Americans are actively trying to start their own businesses today. They are under the age of 34 and nearly 80% of would-be entrepreneurs are between the ages 18 and 34. These explosive numbers have come with similar increases in the field of entrepreneurship education (Kuratko, 2005). U.S. Small Business Administration (2001) found that small businesses represent 99.7% of all employers’ firms in North America. The situation in the employment market of Taiwan is probably very similar to that of the USA. In Taiwan, colleges and universities offer courses to hel