知識整合, 創新策略與知識移轉績效關係之的研究.docVIP

知識整合、創新策略與知識移轉績效關係之研究 呂鴻德 朱倍瑩 中原大學企研所 桃園縣中壢市普忠里普仁22號 Tel: 03-4563171 ext 5118 Fax: 03-4569203 E-mail: horngder@cycu.edu.tw 摘 要 本研究將知識整合機制類型分為「個人技能型」、「部門主導型」、「團隊技能型」三型，分別探討知識整合機制類型、創新策略類型與兩者配合類型與知識移轉績效之關係。共寄發問卷523份，回收有效問卷68份，統計方法整理後，歸納出重要的實證結論如下：(1)在移轉執行績效與知識整合機制類型均達顯著水準，而在體質提升績效與獲利能力績效均未達顯著水準，這顯示知識整合機制類型在知識移轉過程中對移轉執行之績效有顯著影響。其中以「個人技能型」有較佳之移轉執行績效。(2)創新策略類型對知識移轉績效有顯著影響，其中以「突破式創新型」有較佳之知識移轉績效。(3)知識整合機制類型與創新策略之配合類型對知識移轉績效有顯著影響。其中「創業小組型」、「技術專家突破型」、「團隊合作突破型」等三型有較高之知識移轉績效，由於此三型為知識整合機制與突破式創新策略之配合類型，此結果與前述：「突破式創新型」有較佳之知識移轉績效，有一致性的結論。 關鍵詞：知識整合機制、知識移轉、創新策略、策略配合 Knowledge Integration, Innovation Strategy and Performance of Knowledge Transfer Horng Der Leu Pei Ying Chu Department of Business Administration, Chung Yuan Christian University 22 Pu-Jen, Pu-chung Li, Chung-Li(32023), Taiwan Abstract Base on the literature review of previous studies and real examples, three types of knowledge integration mechanisms are created:“Individual Skill Type”, “Central Department Type”, “Team Skill Type”. The 523 questionnaires and the number of return valid questionnaires were 68 sets. The study concluded the following findings：(1)The result reveals that there is obviously influence between knowledge integration mechanisms and transfer implementation performance. The “Individual Skill Type” would have better transfer implementation performance.(2)The result reveals that there is obviously influence between knowledge transfer performance and types of innovative strategy . The “Radical Innovative Type” would have better knowledge transfer performance.(3)The result reveals that there is obviously influence between knowledge transfer performance and strategy fitness. The “Entrepreneurial Team Type”, “Radical Technologist Type”, “Radical Team-Work Type” would have better knowledge transfer performance. Keyword：Knowledge Integration Mechanism, Knowledge Transfer, Innovation Strategy, Strategic Fit 一、研究背景與動機 傳統經濟中，一對一的商戰膾炙人口，可口可樂的競爭對手是百事可樂，裕隆汽車的競爭對手是福特汽車，簡單明瞭、毫無疑問。可是數位經濟中，微軟的競爭者是誰呢？是網景？是AT