云计算Cloud Computing and Zuora.pptVIP

Zuora Inc.:Venturing IntoCLOUD COMPUTING By Kaitlin Farrell BUS 550 AGENDA What is Cloud Computing How does the Cloud work Why do we need the Cloud Challenges with Cloud Computing Background on Zuora Zuora Competitors Market Potential Leading Cloud Companies What Now Discussion Questions MC Question What is Cloud Computing?“The Cloud” A loosely defined term for any system providing access via the Internet to processing power, storage, software or other computing services, often via a web browser. Typically these services will be rented from an external company that hosts and manages them. How Does the Cloud Work? Infrastructure as a Service (IaaS) Platform as a Service (PaaS) Software as a Service (SaaS) Ex. Gmail vs. Microsoft Outlook Why Do We Need The Cloud? Increased accessibility Decreased operating expenses Elimination of upfront costs Immediate upgrades Lower outages Challenges with Cloud Computing: Higher latency and worse performance Necessary network upgrades can be costly Security issues Breaking through firewalls Who can touch the data Zuora Background Started in 2006 around the idea of “billing” SaaS to Subscription Launched initial product in 2008 Z-Commerce Zuora Competitors Paymentech PayPal National Processing company and Bluepay VLM International Custom home-grown billing solutions Market Potential Multi-billion dollar market $744 billion in sales worldwide in the software industry 12% migration to the internet in 2011 in software purchasing $95 billion potentially Declining economy leads to tightening budgets Leading Cloud Companies Amazon DevPay FPS: Flexible Payment Systems F Microsoft Azure Google App Engine Potential entrants IBM, HP, Sun, EMC, and Oracle What Now? Scenario 1: Continue to focus on SaaS industry Scenario 2: Expand to capture the broader cloud computing trend Scenario 3: Grow big fast and try to capture the broader subscription opportunity Discussion Question Which scenario would you choose giv