我国农业电子商务发展的动力机制及其策略分析.pdfVIP

安徽农业科学袁允燥怎则灶葬造 燥枣 粤灶澡怎蚤 粤早则蚤援 杂糟蚤援 圆园园8袁36渊11冤院4709-4711 责任编辑 金琼琼 责任校对 马君叶 我国农业电子商务发展的动力机制及其策略分析 ， 1 2 2 余达锦 ，杨淑玲 （南昌大学教育部人文社会科学重点研究基地，中国中部经济发展研究中心，江西南昌 ；江西财经大学信息 1. 330029 2. 管理学院，江西南昌 330013） 摘要 电子商务的 现为解决 产品流通中的信息问题带来了新的活力，对中国农业电子商务发展的动力机制进行了分析，并利用 系统动力学的基模分析理论，构建了农业电子商务动力系统的富者愈富型基模，提 了中国农业电子商务发展的策略，为进一步分 析研究农业电子商务的成长机理提供了必要的理论支持。 关键词 农业电子商务；发展；动力机制；策略 中图分类号 文献标识码 文章编号 （ ） F302.4 A 0517-6611 2008 11-04709-03 Dynamic Mechanism and Strategic Analysis of the Development of Agricultural E commerce in China YU Da j in et al (Research Center for Central China Economic Development, Key Research Institute of Humanities and Social Sciences in Universities, Nanchang University, Nanchang, Jiangxi 330029) Abstract Dynamic mechanism of the development of agricultural E 蛳commerce in China was analyzed. A rich become richer model for the dynamic system of agricultural E 蛳commerce was built using the fundamental mode theory of system dynamics, which was with the increasing of government support and social needs, the economic benefits of agriculture蛳related commerce or individuals increased. On this basis, according to the management principle (Lever Solutions) of the rich become richer model, strategies for the development of agricultural E蛳commerce in China were put forward. This would be conducive to have a comprehensive and clear understanding of the dynamic mechanism of agricultural E 蛳 commerce, and specify the direction of E 蛳commerce development. At the same time, the necessary theoretical support was provided for further analyzing the growth mechanism of agricultural E蛳commerce. Key words Agricultural E蛳commerce; Development; Dynamic mechanism; Strategy 信息技术的快速发展给我国的农产品流通注入了新的 鲜易腐产品能及时进入市场，并可从中获得