会展英语教学配套课件雷兵Unit3.pdfVIP

Unit 3 Exhibition Follow-Up （展后） Lesson One Follow-up Businesses 导读 展会结束后，要分析评估参展情况，看是否达到 了企业的预期目标。需要展开的相关跟进活动有： （1）给客户及兴趣商（潜在新客户）寄发感谢 卡、约定的产品资料和样本，对客户问题进行回复， 邀请客户进行正式的会谈，销售业务代表继续跟踪， 以及订单的处理。 （2 ）给新闻界寄发感谢卡以及此次展览的总结报 告。此外，还要对参展经验进行总结，为下次参展选 择方案提供依据。 Section One: Lead in The follow-up businesses of an exhibition should include: send samples or catalogues to customers or potential customers make a conference with clients representatives make further marketing activities summarize the show Section Two: Speak and Act Part One: Learn to Speak Words and Expressions for the Dialogues: 1. follow-up a. 继续的 2. appreciate v. 欣赏，感激 3. style n. 风格，类型 4. airline n. 航空公司 5. dolly n. 手推车 6. productive a. 富有成效的 7. spot n. 场所，地点 8. exposure n. 陈列 Situational Dialogues: Dialogue 1 Dialogue 2 Notes on the Dialogues: 1. be worthwhile to 值得 2. benefit from 从……受益 Part Two: Act out Answer the following questions: Role-play More Useful Sentences for Speaking: 1. The display is too heavy that I can’t carry alone. 展品太重，我拿不动。 2. Is there someone available to help me carry this? 有没有人能帮我拿一下这个？ 3. Thank you for trying so hard. You are very thoughtful. 谢谢你的努力工作。你非常的细心。 4. Thank you so much for all you have done. 非常感谢你所做的一切。 5. I would like to reserve this location for next year. 我想预订明年展会中的这个位置。 6. During next year’s show, I would like to have this spot again. 明年展会时，我还想要这个展位。 7. Next year, I would like a booth in the center. 明年我想要个中心展位。 8. Thank you for your consideration. I will think about your proposal and c