论农产品批发市场升级拓展与战略转型的重要性_以拓展建设农产品物流配送中心为例.pdfVIP

第2009 年第6 期 商 业 经 济 No.6 ，2009 （总第328 期） SHANGYE JINGJI Total No.328 [文章编号] 1009- 6043（2009）06- 0001- 04 论农产品批发市场升级拓展 与战略转型的重要性 ———以拓展建设农产品物流配送中心为例 杨广宁 （大连水产品交易市场有限公司， 辽宁 大连 116011） [摘 要] 目前，随着农超对接的逐年放大、农产品供应链竞争日趋激烈、消费升级的日益凸显，使农产品批发市场面临 着新兴流通业态的挑战和农产品供应链处于断裂状态的现实。应通过农产品批发市场的升级改造途径，建设农产品物流配送 中心，完善物流和信息服务功能，做到农产品生产流通与流通消费的流通机制相吻合，与连锁化经营超市为主导的零售业供 应链相匹配。发挥其“中间连接，两头延伸，产销对接，贯穿全链”的作用。 [关键词] 农产品批发市场；升级拓展；物流与配送 [中图分类号] F304.3 [文献标识码] A On Importance of Updating Development and Strategic Transformation on Agricultural Products Wholesale Market: Taking Expanding and Constructing Logistics Distribution Center on Agricultural Products for Example YANG Guang-ning Abstract: Currently, with the constant expansion of agriculture-supermarket connection, increasingly fierce competition on supply chain of agricultural products, and gradual prominence of consuming update, agricultural products wholesale market face the chal- lenge of new circulation industry and reality that supply chain of agricultural products lies in breaking condition. Therefore, we should make production circulation of agricultural products match with circulation consumption mechanism and correspond to re- tailing supply chain dominated by chain supermarket, and play its role of linking in middle, expanding in two ends, connecting pro- duction and sale, and running through the whole chain, through updating agricultural products wholesale market, constructing logis- tics distribution center on agricultural products, and improving the function of logistics and information service. Key words: agricultural