常州旅游客源地结构分析.docVIP

常州旅游客源地结构分析 Research and analysis of Chang zhou tourism market On source market and tourism expense 摘要：常州市的旅游近年取得令人瞩目的成就，吸引全国各地游客前来观光游览。这些游客在消费层次、消费方式上存在差异，针对这些差异进行研究，对常州客源市场的开发具有深远意义。本文是在我院四月实习获得第一手资料的基础上，对客源地入游人数、人均花费、花费构成这几个方面进行了分析，并对常州旅游市场的开发提出了相关建议，希望能对常州的旅游业发展有所帮助。Abstract: As the tourism of Changzhou has achieved dramatic success in recent years, More and more tourists come to visit this city from all over the country. They differ from each other in consumption level and consumption manner. It has profound significance for the development of Chagzhou’s source market to study on this sub