长沙阳光100武广国际项目整合推广策划方案1102010年达观机构.ppt

即邀请建筑设计师、园林规划师、及著名评论家王受之，前者阐述建筑之灵魂，中者阐述园林之人性化，后者论述何为城市新精英！ That is invited architects, landscape planners, and well-known critic of the Wang, the former described the construction of the soul, those described in the garden of humanity, the latter on what the new city elite! 活动策略 大师论道 Master On Road (王受之：著名评论家，著有《HI 精英》一书) 第五阶段//强销期 08年12月——09年 阶段目的：继续强势宣传，促进销售 推广主题：销售大捷，产品加推 采用的手段或手法：1、高调的广告宣传 2、情感式营销 主要工作：相关报稿及软文设计 Stage Objective: to continue strong advocacy to promote sales Promoting the theme: Sale major victory, and, more products The means or methods: 1, the high-profile advertising 2,