商务知识英文版.ppt

Business Ethics Social Responsibility Social responsibility– business’s obligation to maximize its positive impact and minimize its negative impact on society 2-* Social Responsibility Way a company views its duty or obligation to make decisions that protect, enhance, and promote the welfare and well-being of stakeholders and society as a whole Nature of Social Responsibility Economic Legal Ethical Voluntary (philanthropic) 4 Dimensions 2-* Pyramid of Social Responsibility 2-* Law Law is a term which does not have a universally accepted definition, but one definition is that law is a system of rules and guidelines which are enforced through social institutions to govern behavior. Ethics and the Law Ethical beliefs lead to the development of laws and regulations to prevent certain behaviors or encourage others Laws can change or disappear as ethical beliefs change Business Ethics Social Responsibility Laws and regulations encourage businesses to conform to society’s standards, values, and attitudes. 2-* John Willey Son, Inc * The End Business in a Changing World McGraw-Hill/Irwin Copyright ? 2009 by the McGraw-Hill Companies, Inc. All rights reserved. Chapter 2 Business Ethics and Social Responsibility 2-* Ethisphere links ethics to profits Publication that illuminates the relationship between ethics and profits. 2-* The Nature of Ethics Ethics – The inner-guiding moral principles, values, and beliefs that people use to analyze or interpret a situation and then decide what is the “right” or appropriate way to behave The Nature of Ethics Ethical Dilemma –  quandary people find themselves in when they have to decide if they should act in a way that might help another person even though doing so might go against their own self-interest Business Ethics Social Responsibility Exec who allegedly made $270M off Enron to pay SEC $31.5M Business Ethics – principles and standards that determine acceptable conduct in business 2-* Recognizing Ethical Issues in Busin