从个园色彩艺术看扬州盐商的审美取向.pdfVIP

·58 · 从个园色彩艺术看扬州盐商的审美取向 黄大昭 扬州盐商并非皆为扬州人，大多来自晋、陕、 产生了新的审美取向。他们留给我们的不仅有物 徽、浙、湘、赣等地，他们把家乡的文化因子带 质形态的园林建筑，更有这些园林承载着的非物 到扬州，同扬州本地文化结合，充实了扬州文化， 质形态的文化。扬州盐商留下的杰作——个园， 出相当的可观。 其仆则曰： ‘此乃常例耳，若必以客礼相视，非方 盐商黄至筠家的饮馔也是相当考究的，甚至可 丈不为敬矣。’”方丈则如何，作者没有记载，想必 以说是豪奢。金安清在上引书中记载：“黄之子小 一定是十分豪华的。扬州盐商在饮食上奢华，是一 园与予交好，予至其家，晨起则小碗十余，各色点 种十分普遍的现象，黄至筠并非个例。 心皆备，粥亦有十余种，听客所嗜。予讶其暴殄， Huang Zhijun’s Management Strategy in Salt Business Zhu Zongzhou Abstract:Huang Zhijun (1770-1883), also known as Yunfen, Geyuan, Yingtai, Sutai for his first name, was one of the eight richest merchants in Yangzhou. His ancestral home was in Zhejiang province. He became a tycoon after running salt business in Liang Huai; later he settled down in Ganquan County, Yangzhou. Then he built a splendid mansion named Ge Yuan, which is now the best preserved private garden in China. Huang Zhijun served as chairman of Salt Merchants Committee in Liang Huai for nearly forty years and he had his unique business management strategy. This paper analyzes his management strategy in salt business. Key words: Ge Yuan; Huang Zhijun; Salt business 黄大昭：从个园色彩艺术看扬州盐商的审美取向 ·59 · 乃全国现存最大最完整的盐商住宅园林，已列为 全国重点文物保护单位，是宝贵的物质文化遗产，