原创力文档- 1、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。。
- 2、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击 这里二次下载。
- 3、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。
查看更多
DATAMi ni technoI and I i edResearchonCRM
ng ogy App System
ofMobi I eteI ecommuni cati oni ndustry
Abstract
In 3G communicationare
today’S enterprisesfacingincreasingly
environment，telephone
fierce derived
fromits Information
competition，dataexplosion Management System(MIS)
andthelackofvalidandaccurateinformationforitsdecision common
makingprocess．The
dilemmafacedall inthis isthe of customers．This
by operatorsindustryretaininghigh—value
hasbecomethe
hot wherefierce are andhowtheir
spots marketingcampaignstargeted
successesare hasbecomeaneffectiveandsustainableto
defined．Consequently,CRM way
enhancethecore of inthemarket．Data is
enterprises
competencies
anessentialandeffectivetoolforasuccessfulCRM．Itis an
undeniable；DMsupports
effectiveandefficient inthis
data-driven
decision—makingprocess industry．
The alsocombineresearchonestablishedDMTheoreticalFrameworksandthevarious
paper
on
thefunctionsofthe and statusofthe
arguments ManagementAnalysisSystemapplication
Cube tosolvechinamobile all
AnalysisTechnology business
questions．Afteracquiring
ofthestructureandfunctionofan CRM
in-depthunderstanding
文档评论（0）