电子商务英语 978-7-302-16880-5 Tutorial_2新.pptVIP

Tutorial 2 Business Models Using Electronic Commerce Contents of Tutorial 2 Business Models Using Electronic Commerce CASE SESSION 2.1 SELLING ON THE WEB Selling Goods and Services Selling Information or Other Digital Content Advertising-Supported Web Sites Combined Advertising-Subscription Web Sites Fee-for-Transaction Web Sites SESSION 2.2 BUSINESS-TO-BUSINESS ELECTRONIC COMMERCE Delivery Activities Purchasing Activities Support Activities NEW BUSINESSES MADE POSSIBLE BY THE WEB Consumer Web Auctions Business-to-Business Web Auctions Seller-Bid Auctions and Group Purchasing S