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Anhui Vocactional Technical College of Industry Trade 毕 业 论 文 自行车广告设计 The bicycle AD design 所在系院： 专业班级： 学生学号： 学生姓名： 指导教师： 2014年 月 日  Anhui Vocactional Technical College of Industry Trade 毕业设计说明书 自行车广告设计 The bicycle AD design 所在系院： 专业班级： 学生学号： 学生姓名： 指导教师： 2014年 月 日 自行车广告设计 摘要： 自行车是非常传统的交通工具，已经有100多年的历史。在近代汽车等交通工具的大力发展下已经渐渐被忽略，但是由于环保以及交通拥堵的问题，自行车再度成为世界各国特别是发达国家居民喜爱的交通、健身工具。在发达国家，自行车已经成为一种较普遍的运动、健身、休闲和娱乐性产品。中国现在是世界自行车最大的自行车生产基地，世界前五大厂商主要基地均在中国。随着世界各国人民收入水平的提高，全球自行车需求量会进一步扩大，中国自行车行业的发展前景非常良好。环保将成为推动自行车发展的重要因素。因我将以环保为主题设计一则广告，用环保的理念来推动自行车的发展，增加厂家的销量和市场占有率，提高知名度。在制作广告的过程中更加熟悉制作流程和软件。 关键词：自行车 广告 环保The bicycle AD design Summary ： The bicycle is very traditional transportation, has 100 years of history. With the development of modern automobile traffic tools such as has been gradually ignored, but due to environmental and traffic congestion, bike once again become the world especially developed countries, residents like traffic, fitness tools. In developed countries, the bike has become a common sports, fitness, leisure and entertainment products. China is now the worlds largest bicycle bicycle production base, the worlds top five manufacturers main base in Chinese. As peoples income level all over the world, global demand will further expand the bicycle, the development prospects of Chinese bicycle industry is very good. Environmental protection will become an important factor to promote the development of bicycle. Because I will be the theme of environmental protection design an advertisement, to promote bicycle development with environmental protection, manufacturers increase sales and market share, improve visibility. In the process of maki