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* You could ask students if they have ever been recipients of exceptional service from a company made possible by improved decision-making and whether or not information systems contributed to that level of service. For example, perhaps they had a power outage and it took a very short (or very long) time for the company to correct the error. 你可以问学生们他们是否曾经作为公司的特殊服务人士来改进决策?信息系统是否有助于提高服务水平?例如:或许他们已经停电,并用了很短(或很长)的时间为公司纠正错误。 * This slide is a recap of the previous four slides. You might ask students which business objective they believe to be most critical to the success of a business, or whether they all carry equal weight. 这张幻灯片是前面4张幻灯片的概括。你可能提问学生,哪个业务目标对一个企业的成功是最关键的?或则是否他们具有同等的效力? * Emphasize that achieving any of the previous four business objectives represents the achievement of a competitive advantage as well. 强调取得前面的4个业务目标也代表竞争优势成就的获得。 * Ask students if they can name any examples of companies that failed to survive due to unwillingness or inability to update their information systems. The Sarbanes-Oxley Act requires that public firms keep all data, including e-mail, on record for 5 years. You could ask students if they appreciate why information systems would be useful towards meeting the standards imposed by this legislation. 提问学生他们是否可以举出几个由于没有更新信息系统而无法生存的公司的例子。萨班斯法案要求公众公司保留所有数据,包括为期5年的电子邮件记录。即使学生们很欣赏萨班斯法案的做法,你也可以提问学生们,为什么信息系统在满足本条例规定标准的情况下是有用的? * The basic point of this graphic is that in order to achieve its business objectives, a firm will need a significant investment in IT. Going the other direction (from right to left), having a significant IT platform can lead to changes in business objectives and strategies. Emphasize the two-way nature of this relationship. Businesses rely on information systems to help them achieve their goals; a business without adequate information systems will inevitably fall short. But information systems are also products of the businesses that use them. Businesses shape their information systems and information sys
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