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                TQMIntroduction(ppt14).ppt
                    TQM Introduction * Quality is a never-ending process   ????????????????????????????????????????????????????????????????????????????? Modern companies implement quality improvement programs to enhance their products or services. The quality imperative movement of the last two decades has redefined quality as a never-ending effort to continually improve a companys products. This movement combines strategic and operational control to achieve long-term success and survival of an organization.  TQM involves all staff to participate   ?????????????????????????????????????????????????????????????????????????????????????????????????????????????????????? TQM stands for total quality management, a term derived from the quality imperative movement. TQM involves all staff to identify every process within the business that will influence quality.  TQM is any action to fulfill the quality imperative                ?????????????????????????? TQM is a continuous effort to enhance the quality, efficiency, and responsiveness of a product or service. Any action taken to implement TQM is an action to fulfill the quality imperative.  1. Specified quality   ????????????????????????????????????????????????????????????????????????????? Specified quality is the first essential element. Companies should specify what quality means and give employees a clear picture to lead them in their work. From the customers point of view, quality means that the product functions well, the price is competitive or fair, and the service is quick and satisfactory. Most Japanese companies such as Matsushita, Sony, and Toyota have a very good reputation for quality.  2. Customer orientation   ????????????????????????????????????????????????????????????????????????????? The second element is customer orientation. Business must provide what the customer wants. An example is Dell computers growth fueled by its customer service that offers tailor-made solutions to their clients PC needs. It is necessary to recogniz
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