onCulturalConflictinTransnational
Study Marketing
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theFilm ofChinaandtheUnited
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Abstract
the international ofall
with
Along acceleratingglobalizationprocess,the competition
industriesis fierce.Asan ofChina’Sculturaland
becomingincreasingly importantpart
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industries,the industryplaysimportantrealizing
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country’S growth especiallypowerful
communicationcontentandcommunicationeffect.Allthese have
together great
for China’Sculturalsoft ournationalcultureto
significanceenhancing power,presenting
the thereal
world,and thenational obtain film
constructing image.To development,the
andtelevision not needsto thedomestic also
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industryonly satisfy requires
well
out’’as in’’withthewholeworldinview.
‘‘going as“bringing
This isdividedintofive first ofintroduction
paper parts.Thepart mainlyexpounds
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