English-Cinese Advertisement Culture and Translation.docVIP

.English-Chinese Advertisement Culture and Translation Abstract Advertisement is not only an economic activity, but also a cultural communication. In China, the authoritative definition of advertisement is the Advertisement Law of the People’s Republic of China. “Advertisement” refers to “Any commercial advertisement, which passes certain media or forms, directly or indirectly introducing their commodities being sold or services being provided”. Advertisement culture includes the culture of goods and the culture of market. The advertisement is a propaganda form which is the sales of commodity