unit 3 inquiry and reply.pptVIP

Read and answer 1. What is an inquiry? First real step in business negotiation. An inquiry is a request for the terms and conditions as to the target goods. 2. When does a buyer make an inquiry? When an importer intends to buy. Read and answer 3. What are the advantages of making inquiries to several parties? The inquirer can make a comparison between the terms and conditions of the incoming offers and decide which offer is the most favourable. 4. How many kinds of inquiries all together? Two categories: A general inquiry(一般询盘) and a specific inquiry(具体询盘) 5. What is a general inquiry? How about a specific inquiry? 6. What’s the difference between inquiries made by old customers and the ones made by new customers? Old customers --- simple in contents; New customers --- complicated, e.g.: terms of price, specifications of the item, packing method, delivery date, etc. Specimen letters studying What’s the general plot of letter 1? Information source; Purpose of writing and specific requirements; Self-introduction; Possibility of placing an order. Useful expressions of letter 1 A professional manufacturer of cotton piece goods -棉质产品的专业生产商 2. Tablecloth and table napkins - 桌布和餐巾 Samples of various sizes - 各种尺寸的样品 4. One of the largest dealers - 最大的经销商之一 5. We shall place large orders with you in the future if your prices are reasonable. - 如贵方的价格合理，我们将向贵方大量订货。 关于订单的各种说法 regular order 长期订货 trial order 试订单 first / initial order 首笔订单 substantial/large order 大宗订单 repeat order 再次订货/续订 6. A growing demand for the goods 对此类产品的需求迅速增加。 A steady/an increasing demand for … Letter 2 What’s the general plot of the reply letter? Repeat the inquiry and express appreciation; Actions corresponding to the inquiry; Introduce products and recommend other products; - Express expectation for new orders. Useful expressions of letter 2 We are sending you some samples of various sizes for your close study. -现寄送各种尺寸的样品供贵方仔细研究。 2. Since our products are both excellent in