徐美荣外贸英语电Chapter1 所有知识点及课后答案.docVIP

商务信函组成 letterhead（信头） reference 参考编号 date 日期 inside name and address 封内行名和地址 attention 经办人 salutation 称呼 subject（事由/标题） body 正文 *************************************************************** complimentary 结尾敬词 signature 签名 cc to XX 抄送 enclosure 附件 p.s. 附言 必有： 1.The Letterhead 信头 （外贸 公司 商号的信笺，一般都印有信头，包括写信人的公司名称、地址、电话号码、传真号及E-mail等，有些会将经营项目，注册商标和公司董事、经理等姓名一并印在信头上。如需打印，则信头位于信笺上中央或右上方。地址的排列应由小到大。） 2. The Date 日期 2002年1月3日 中 2003年2月1日 美 2003年1月2日 英 以日开头，无逗号：15 January 2008 以月开头 有逗号：December 1, 2007 不可以缩写：2011, not 11 September, not Sept. 日期可用基数词序数词： 3rd November 2010 3 November 2010 British English day/month/year November 3rd, 2003 November 3, 2003 American English month/day/year 3. The Inside address 封内地址 日期下空两行 写封内地址。封内地址信息与信封正面的信息应一致。 例如： Mr. Douglas Cowles General Manager Cowles Engineering Co Ltd 12 Bracken Hill Manchester M68 8AS 注意： a. Courtesy（礼貌） titles are used in business correspondence（信函）, such as Mr., Mrs. and Miss. b. If you do not know whether a lady is married or not, use Ms. All these are followed by family names. c. If you do not know whether the recipient is a man or a woman, use Dear Madam or Sir. They are not followed by family names. d. If you know the appropriate departmental head, you’d better address the letter to him or her, by his official title not by his or her name. Thus a letter concerning purchasing should be addressed to: The Sales Manager, the recipient’s（收信人） address.? e. When the recipient holds a special title, such as Doctor, Professor, address him/her by this title: Prof. Smith. Dr. James White 4.The salutation 称呼? ①Dear Sir or Dear Madam for both single and married women is used for addressing one person, and ②Dear Sirs or Gentlemen or Mesdames for addressing two or more, as where a letter is addressed to a firm. ③If the receiver is known to the writer personally, a warmer greeting “Dear Mr. Sb.” is then preferred. ④Salutation is usually typed two spaces below the inside addre