执行力三大流程：营运流程：如何建立营运计划.docxVIP

Building the operation plan制订营运计划：三阶段流程It’s a three-part process that begins with setting the targets. In the second part, you develop the action plans, including making the necessary trade-offs between short-term objectives and long-term goals【包括在短期和长期目标间做出必须的取舍】.Finally, you get agreement and closure from all the participants, establishing follow-through measures to make sure people are meeting their commitments or to work up corrective steps if they arent【你要取得参与者的共识与结论，同时建立后续跟踪措施，以确保参与者能完成承诺，或在承诺无法实现时采取补救措施】.确认各项关键性目标关键性目标包括营业收入、营业利润、现金流量、生产率、市占率、每股盈余、毛利率等，具体项目依企业而异。重点是这份只有一页篇幅的摘要，焦点是与改善经营成